Events

An elite portfolio — creating memories and crafting legacy

About our events

 

Now more than ever we need to create vehicles for direct, person-to-person engagement. STG’s own portfolio of events are designed to speak succinctly to our brand values: Customer Commitment; Excellence; and Innovation.

We get fun with our events (this is golf, after all). Gathering individuals from the STG community, crafting an event concept that will both pack a punch for attendees and deliver story telling value for the host destination lies at the core.

We have a couple of models in play here. Firstly, our owned events, built from the ground up with legacy in mind. And then, events in partnership whereby we can elevate experiences, integrate smart travel solutions and introduce STG offerings to a new golfing community.

Breathtaking venues around the world

Our Events

The Links Invitational is a gathering of elite international golf clubs, each represented by a 4-person team.

Following our first year in St Andrews, we visited Englands golf coast this year, playing Royal Lytham, Royal Birkdale, Formby and this years Open venue; Royal Liverpool (Hoylake).

After our maiden event in Turnberry, Scotland, we headed to Oslo for our Pro-Am with a luxury itinerary that includes two of Norway’s top five courses, and staying at the five-star Lily Country Club.

Our 2024 edition is set for Abu Dhabi to take on some of the finest courses in the middle east, included the world renowned Yas Links.

“The International Pro-Am has been absolutely fantastic, it’s been beyond expectations and a great experience”

— Mikko Ilonen, five-time European Tour winner

LUXURY TRADE INVITATIONAL

The inaugural Luxury Travel Trade Invitational by Golf Traveller was held at the word renowned Sentosa Golf Course, host of the SMBC Singapore Open.

Luxury travel agencies from more than 17 countries were in attendance to experience a unique golf and networking event. The event went beyond the course with a networking lunch and insightful talks.

Events in Partnership

Golf Traveller have partnered with 144 - Europe's largest amateur golf tournament.

144" is played in a kind of "Ryder Cup mode". The captain of the team or the team itself can decide who will play in the 4 daily singles matches and who will play in the two bestball matches. The matches/"matchplays" are played against different opponents on a different golf course every day.

Golf Traveller have partnered with Kairoswealth to host at an invitation-only event at Emirates Golf Club & Topgolf Dubai. Bringing together golfers and non-golfers alike to celebrate the launch of kairoswealth.com,

This exclusive event will consist of 18 holes on The Majlis Course, a VIP Event at Topgolf Dubai and and exclusive dinner at Emirates Golf Club Clubhouse, overlooking the spectacular pool and providing epic views of the surrounding city skyline.