Senior Destination Manager - Scotland
About Us
At Golf Traveller, we are redefining how golf travel is experienced. We craft extraordinary golf travel experiences for the world's most discerning golfers — from elite private clubs and high-net-worth individuals to luxury travel advisors and corporate partners. With offices in London, St Andrews, Ireland, USA, and Singapore, we're redefining what luxury golf travel means.
Our values aren't just words on a wall — they're the foundation of how we work:
Excellence | Passion | Integrity | Ambition | Innovation | Authenticity
About the opportunity
This is a senior position within our Product team, based in our St Andrews office and focused on the strategic management and growth of our flagship destination. As Senior Destination Manager, you will take clear ownership of the Scotland programme and active oversight of the rest of the UK and Ireland.
The role will focus on driving sustainable growth in Scotland and Ireland, and establishing scalable programmes in England and Wales. To succeed in the primary goal, a deep, comprehensive understanding of the unique golfing ecosystem of St Andrews is required. You will reduce operational dependency on senior leadership by deepening critical supplier relationships and maximising our exclusive destination access.
Your role will bridge the gap between creative execution and commercial success, ensuring our most important market sets the benchmark for portfolio excellence.
Key Responsibilities
Strategic Portfolio Management: Oversee the strategic management, health, and commercial performance of the UK and Ireland programmes, ensuring they serve as the operational blueprint for wider portfolio development.
Commercial Leadership: Commercialise high-value supplier relationships, leveraging our destination authority to improve access, value, and long-term strategic partnerships.
Experience Optimisation: Lead the strategic development of distinctive experiences that strengthen both the product offering and Golf Traveller’s brand positioning.
Cross-Office Alignment: Strengthen coordination between Product, Marketing, Sales, and Fulfilment teams across international offices to ensure consistent delivery standards.
Internal Education: Deliver internal education and share expert destination insights to support Sales with itinerary development and proposal quality.
Pricing Strategy: Contribute to pricing and margin strategies to ensure our Products remain competitive and commercially sound.
Team Leadership: Provide leadership and mentorship within the Product team, directly managing a small team while supporting people development.
Location: St Andrews Office Based.
Hours of work: 40 hours per week.
Reports to: Interim Head of Product.
What you can expect
A base salary of £45,000 – £58,000, dependent on experience
Workplace pension scheme
25 days paid holiday per annum plus public holidays
Eligibility for company-wide bonus and incentive schemes
Destination training with industry experts
A brand-new laptop
Quarterly team outings
Premium staff uniform (Peter Millar)
Career development planning
Exposure to international business in a fast-growing company
If you have the following attributes, we want to hear from you
We are seeking a commercially aware, solution-focused leader with extensive experience in luxury travel operations and deep destination authority in Scotland.
Attributes and Qualifications:
Experience: Significant experience in the luxury travel, hospitality, or tour operations sector, ideally with a background in procurement or product management.
Ecosystem Expertise: A comprehensive understanding of the golf travel industry, its unique language, and the precise nuances of premium destination access in St Andrews and around Scotland.
Leadership Mindset: Proven ability to mentor junior team members and establish clear operational frameworks.
Communication: Confident and engaging communicator, comfortable collaborating across international teams and presenting internal training.
Analytical Skills: Commercially astute, with a strong understanding of how supplier relationships and pricing structures drive revenue and margin growth.
Autonomy & Polish: A self-starter with a guest-first mindset and a keen eye for detail, ensuring experiences are delivered with absolute consistency.
*Please note we do not provide sponsorships to those who require it and will only accept applications from those who have full rights to work in the UK and IDLR status.